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Utilizing Political Campaign Tactics to Influence Others to Action


Product Description

Prepping your boss for a last-minute media interview on a controversial issue and need to frame the message in 5 minutes?  Meeting with an influential business or community leader that you need to get on your organization’s side?

In this webinar, you’ll discuss basic concepts used in advocacy, organizing and political campaigns that can be applied in a variety of day-to-day situations that cause us to address controversial issues.

Learn to develop a strategy chart, utilize a message box to frame issues in oppositional situations and how to hold structured face-to-face conversations that influence others to take action.

Your presenter for this webinar is Patrick Mogge, Director of Community Engagement and Outreach for High School District 214 in Arlington Heights, Illinois. He oversees all district communications, marketing, legislative and community affairs, Education Foundation and Community Education program that annually serves 50,000 participants.

Prior to working in school public relations and lifelong learning, Mogge spent over a decade working in Illinois government and politics.  He worked for the Governor of Illinois and Illinois State Board of Education and managed political campaigns ranging from Chicago City Council and the United States Congress to a statewide advocacy campaign focused on education.

In addition to the campaign, organizing and advocacy training he received from national organizations, he holds a graduate degree in public policy from the University of Chicago and an undergraduate degree in English Education from Illinois State University.

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