Here are the 3 top tips for writing creative and effective email subject lines. They come from Lisa Robertson, York Maine, and Tawana Flood, Bermuda for their presentation at the LERN Annual Conference. 1.For Subject Lines, write 6 to 10 words. 2.Subject lines that use a number get opened 17% more.If there’s a question in

 Recruiting instructors is the top concern among programmers in the field right now. Top practitioner Michael Seppi says he has more success flipping the instructor recruitment process.  Do not start with having prospective instructors fill out your application form, he advises. These days, many people are not interested in filling out a cumbersome form with

   New! A committee of top LERN leaders has been formed to develop Digital Marketing KPIs for the field of lifelong learning programming and continuing education.    Yes, there are KPIs for business and organizations. No, there are no benchmarks or standards for our unique field.    From the hundreds of KPIs professionals look at,

  “Ask LERN” your toughest, most immediate question. Do it today. It is FREE if you are with a LERN member organization.    Before you make a decision, check with us. We have the data and experience of programs like yours across the country. So just Ask LERN.    Email info@lern.org  Subject line: Ask LERN

   Here’s the top 3 questions from members about cheaper alternatives to the print brochure. The Answer: NoQuestion: Regarding a second mailing to best customers list…what about one full catalog/brochure and the second mailing is a postcard with a QR code (with text such as “Register now!”)? Paper and postage are pricey; curious about spending

“Ask AI to do something that you have not asked it to do before,” advises Dan Belhassen, the foremost authority in AI for the field of lifelong learning programming and continuing education.   Whether you are new to AI, or have used it for a year, Belhassen says to ask AI to do something new

   A new AI Certificate will be offered by UGotClass for your community starting in September, Brendan Marsello, Vice President of LERN, has announced.    The new program is “AI ChatGPT Certificate,” taught by Fortune 500 consultant Betsy Flanagan of San Francisco. It will be 3 one-month classes, with a certificate awarded.    “AI Certificate,”

  Workplace development for higher skilled, higher pay jobs is becoming a top priority for society right now.   Two workplace training events taking place this spring will address this issue. 2026 Contract Training and Workforce Development Conference   Sessions for open enrollment workforce development programs will join the advanced, latest how-to sessions on contract training this

    A number of different online formats are being developed by programs.   This is an exciting development for the field.   But institutions currently have no common names and definitions for the different emerging online formats.   As a result, the general public is confused. Programs are also confused. Summit   A one-hour online summit is being held